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Keys To The Shop : Equipping Coffee Shop Leaders

A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
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Keys To The Shop : Equipping Coffee Shop Leaders
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Now displaying: 2020
Oct 20, 2020

What an interesting and inspirational episode this was! 

Frankie Volkema, at just 14 years old, is the world's youngest Q Grader and the founder of Joven Coffee, an organization that sources, roasts, and promotes coffee from young farmers around the world!

We are also joined by her father Tim Volkema, who is the CEO of Schuil coffee, Michigan’s first specialty coffee roaster. Schuil also owners the boutique brand Sparrow Coffee. 

In this conversation we discuss the backstory of how Frankie came into coffee, her road to becoming a Q Grader, and the founding of Joven Coffee. Tim also adds operational perspective as to how Schuil Coffee works with Joven Coffee. 

This was a great conversation and one I hope will inspire you to support Joven Coffee, look into supporting young farmers through your business, and take big steps to create change where it is needed.

Enjoy!

 

In this episode:

  • The challenge young farmers face
  • How Frankie became the worlds youngest Q grader
  • Founding Joven Coffee
  • The relationship between Joven and Shuil Coffee
  • Having big goals as a young person
  • Partnering with existing organizations on the ground

Related Episodes:

 

Starting a shop or want to level up you operations? KTTS Consulting can help!  |  Email me: Chris@keystotheshop.com

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

Oct 15, 2020

"I wish they would just get it!" Does this sound familiar?

Whether you have said this out loud or just ruminate on this and similar ideas, the frustration is very real. In today's episode we will explore this thought that pits a quick learner against a slower one and why letting this attuned go unchecked may be holding your business back. 

Interested it consulting? Reach out! - Chris@keystotheshop.com

Related episodes you should listen to:

235 : 4 Tips for Training your Staff

178 : Training Masterclass w/ Emma Haines of London School of Coffee and Caffeina Consulting

130 : Anne Nylander | Training Principles for Specialty Coffee Professionals

123 : The 10 Essentials of a Barista Manual

119 : Barista Training Masterclass w/ 2009 WBC Champion, Gwilym Davies

066: Shaping and Developing your Team w/ Beth Garrison

025 : Mastering the Art of Training w/ Dave Stachowiak : Coaching, Leadership, education , and how to communicate your coffee and barista knowledge so it sticks

121 : Working from Your Strengths w/ Strengths Finder Guru, Lisa Cummings

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Your Own Branded App!

www.espressly.co

 

 

Oct 13, 2020

Now ore than ever coffee shops should be building stable and resilient teams to give them the best chance at success in an unstable market. 

Unfortunately there are many needless problems and practices that plague cafes and are catalysts for unnecessary turnover. 

Today we are going to cover what I believe are the top 10 reasons why we lose employees and what we should be doing to fix these problems. If we address these 10 things well then we will be on our way to creating an environment where staff never want to leave. 

 

Links to related episodes:

221 : Building your People Program w/ HR Consultant Dana Goodwin

179 : What you MUST Know About Employee Culture w/ Stan Slap

067 : 6 Truths About Power : The Responsible Approach to Power Dynamics in the Cafe

028 : Why it’s Ok to be the Boss w/ Bruce Tulgan : A guide to defining and fighting the under management epidemic in your cafe so you can be the manager your staff need

Bridging the Values -Actions Gap

 

Need consulting? email me: Chris@keystotheshop.com

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

Oct 8, 2020

The truth can hurt. In our minds, when we thing about "keeping it real" we are usually about to engage in some form of uncomfortable, confrontational interaction.

In today's episode we will be exploring this idea and how an alternative way of approaching it will actually help us really keeping it real. 

 

Related episodes to explore: 

The Affirmation Vacuum

Stop Lying

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Your Own Branded App!

www.espressly.co

 

Oct 5, 2020

I am excited to re-share this oldie with you. Mainly because it has a ton of very useful insights that I think we all need to ponder these days. Life  (aka 2020) won't let up and the 7 things I talked about back in November 2017 could not be more relevant. In many ways, we spend a lot of our energies reinforcing self-sabotaging behaviors and habits. Thing is, even though I originally broadcast this as being for baristas, you can just as easily see these 7 things in your life as a business owner. 

So on behalf of the Chris of 2017 and the Chris of 2020, I hope you enjoy this blast from the past! 

 

Links to recommended episodes:

Main Episodes: 

135 : Stay Motivated in the midst of Difficulty

083: 6 Essential Books for your Professional Growth

008 : Finding Joy in Coffee w/ Nathanael May

207 : Hope in Difficult Times w/ Kathy Turiano of Joe Bean Coffee Roasters

Shift Breaks:

Patience & Passivity : Career Advice for the Long Game

 
 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

Sep 30, 2020

One of the main ways that coffee shops fail has a lot to do with the  level of self awareness leaders. So many issues we experience can be traced back to this skill. It is a skill we need to practice in order to set up everyone in the business for success. 

Today will be chatting about self-awareness and the critical role it plays in running a coffee shop and, more importantly, leading people. 

Related episodes:

242 : A Conversation with James Hoffmann

239 : 5 Best Practices for the Best Small Business w/ Henry Lopez

Selfish Self-awareness

067 : 6 Truths About Power : The Responsible Approach to Power Dynamics in the Cafe

The Broken Chair

165 : The Art of Deep Listening w/ Oscar Trimboli

121 : Working from Your Strengths w/ Strengths Finder Guru, Lisa Cummings

 

Your Own Branded App!

www.espressly.co

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

 

 

 

Sep 26, 2020

OK! Today we get to talk with coffee legend James Hoffmann! On top of being the 2007 World Barista Champion and Co-owner of Square Mile Coffee Roasters, a renowned roastery in London, James is also the author of the World Atlas of Coffee, and runs one of the world's most popular and fun coffee YouTube channels where he dives deep into everything from coffee equipment, coffee science, brewing, extraction, agronomy, taste, and really anything to do with coffee.

In essence, James is a purveyor of ideas for and about coffee that, over the years, have helped us all to better navigate the landscape of specialty coffee either as enthusiasts or professionals. 

James is an excellent teacher and has a gift for clearly articulating his thoughts and ideas around topics and his approach to questions that can be at first a bit confusing, both disarms and welcomes people into the world of coffee.

In this fantastic conversation we get into a number of those questions that are at the heart of what we do in specialty coffee and the cafe. I believe James' thoughts here will be of great value as we seek to build a better industry and better businesses into the future. 

We cover:

  • What makes specialty coffee special
  • How accessible should it specialty be
  • What it means to be inclusive of customers
  • What are good mindsets to have for business
  • The role does the cafe plays
  • When differentiators become a barriers
  • Winning the trust of customers
  • The problem of low barriers in starting a coffee business
  • How cafes have contributed to problems in the industry 
  • Good business models post-COVID

Links:

www.jameshoffmann.co.uk

Subscribe to James' You Tube Channel

www.squaremilecoffee.com

James on Instagram

 

Related Episodes:

206 : The Emotional and Social Impact of the Cafe Space w/ Noa Berger

138 : Joseph A. Rivera on Organic Acids and the Importance of Coffee Science

223 : Building a Financially Resilient Business w/ Andrew Carroll

082 : Knowledge and Flavor w/ Cosimo Libardo

198 : The Evolution of the Coffee Shop w/ Prof. Jonathan Morris

085 : How we Ruin the Specialty Experience

022 : Founder Friday w/ Colin Harmon of 3fe Coffee, Dublin Ireland & Author of the new book, “What I know About Running Coffee Shops”

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

Sep 24, 2020

Today on Founder Friday we get to explore the Coffee Maverick himself, David Morris! 

David J. Morris is Founder and Co-CEO of Dillanos Coffee Roasters, based in Sumner, Washington. Dillanos sells wholesale coffee and other supplies to specialty coffee retailers across the U.S. and several countries. He is a serial entrepreneur, leadership expert, and commercial real estate investor. David, along with his brother Chris Heyer, have several business interests in hotels, apartments, office buildings and various other business ventures. David is also the co-author of several books including The Rolling Desk. 

Dillanos has been in business for 30 years and has become the iconic brand it is today from the humble beginning of a small coffee cart in Sumner, Washington. Dillanos Coffee Roasters is consistently roasting some of the best coffees in the world, and is well known for their motto, "Help people! Make Friends! Have Fun!" 

In this conversation with David we are getting a detailed and candid look at the very beginnings and evolution of Dillanos' three decades of operation. We the challenges, the secrets to their longevity, the lessons learned in relationships and business, and much more. 

I hope you draw a lot of inspiration from today's discussion. 

Enjoy!

 

We cover: 

  • Early growth and challenges
  • Becoming only a roaster
  • Scaling the business
  • Knowing your strengths
  • Following the vision
  • The Evel Knievel connection
  • Hiring standards
  • Supporting + communicating w/ staff
  • Impact of COVID
  • Evolution their approach to coffee
  • Curating the message and communicating the right things. 
  • Establishing customer expectations and delivering excellence
  • Biggest lessons from the past

Links:

www.dillanos.com

David on:

Instagram

Twitter

LinkedIn

 

Related episodes:

118 : Founder Friday w/ Phil & Sebastian Coffee Roasters founders, Phil Robertson and Sebastian Sztabzyb

081 : Founder Friday w/ David Schomer of Espresso Vivace

204 : Founder Friday w/ Jeff Taylor of PT’s Coffee Roasting Co. & Bird Rock Coffee!

232 : Founder Friday w/ Blew Kind of Fanny Lou’s Porch

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

Sep 24, 2020

Performance reviews have become a place where we tend to unload on the barista all the issues we have been seeing over the past months. They tend to be frustrating because they include some surprising bits o feedback that are news to the barista and generally end up being disheartening in stead of encouraging and motivating. 

Today we will be talking about the what we need to be doing before the performance review to really make it effective and and create the positive impact on performance it can have. 

 

Related episodes:

The One-on-One

172 : Why Tracking Performance is a Must! 

Being the point of Clarity

Communicate, duplicate, repeat

Tips for Great Staff Meetings

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

 

 

Sep 22, 2020

Designing a coffee bar requires a lot of forethought and attention to detail. Unfortunately, it is often he case that bars are designed for looks and not functionality. This creates a huge amount of problems down the road with the way you baristas work, the speed of your drink prep, the way customers feel when ordering, and much more. 

In today's episode I am sharing a few tips that I use with clients whose bars I have helped design that will help you to build a functional bar from the very beginning. Even if you have already built your bar, these principles will help you rearrange it where you van, or build a better bar in store #2. 

We will cover:

  • Barista Workflow
  • The role of the menu
  • Customer order flow
  • Ergonomics
  • Designing with cleaning in mind
  • Health department/ Regulations

Need help designing (or redesigning) your bar?

KTTS Consulting can help!

Email me:

chris@keystotheshop.com

Related episodes:

175 : How to Keep your Cool : A Fridge, Cooler, and Ice Machine Masterclass w/ Luke Peterson of The Maintenance Department!

169 : Designing the Guest Experience w/ Dr. Lisa Waxman

042 : Supplying and Selecting Equipment w/ Steve Rhinehart: Prima Coffee

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

Sep 21, 2020

Here we go! Stories from the Ground is a series of interviews that are designed to give you insights and guidance on how to thrive in the midst of the COVID crisis by hearing from amazing cafe owners and learning from their stories and experiences dealing with the shutdowns, caring for their staff, serving their customers, and keeping their businesses going. 

In this 3rd and final installment of "Stories from the Ground" we are going to be talking with the co-owner of the Coffee Project NY, Chi Sum Ngai!

Chi Sum (Sum) Ngai is the co-founder of Coffee Project NY. Coffee Project NY, founded in 2015, has three locations, including their latest addition in Long Island City facility that includes a café, roastery and the only Specialty Coffee Association (SCA) Premier Training Campus in New York State. At the Campus, Sum and partner Kaleena Teoh teach certified classes to coffee industry professionals seeking to further their education and career opportunities. Sum herself is a certified Q grader and roasting championship competitor who oversees the company’s roasting program. 

Their starting goal was simply to share their passion for coffee with the neighborhood. They quickly received recognition for brewing delicious pour overs and deconstructing lattes to elevate the coffee experience; paying tribute to the craftsmanship of the professional barista.

Coffee Project NY has grown from a two-person-team to a team of professionals specializing in different facets of the industry

Sum gives us a shinning example of what it means to be a people-first organization and offers so many incredibly helpful insights in this conversation. A perfect way to cap off this series ! 

Enjoy!

* IMPORTANT! Be sure to down load the "Take Aways" for this episode at the link below! 

"Stories from the Ground" is brought to you by Ground Control. Visit them to learn more about their amazing Cyclops Brewer.

 www.Vogacoffee.com

 

 

 

Sep 17, 2020

It can sometimes be hard to find qualified employees and when we see great baristas at other shops we "can't help" thinking of offering them a job in our place. But there is a bit of an ethical problem here. When we cross a certain line, we are violating an unwritten rule.

We are, in fact, poaching. 

It's not black and white though, and in today's shift break we will chat about some of the nuances of this issue and offer some insight to help you avoid crossing the line and clarity to help you make peace with hiring decisions you've made where you think you might have crossed that line, but did not. 

 

Related Episodes:

221 : Building your People Program w/ HR Consultant Dana Goodwin

My Favorite Interview Question

The Right People?

 

Need consulting or coaching? Let's talk

Chris@keystotheshop.com

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

 

 

 

Sep 15, 2020

The sheer number of things we need to focus on in small business is overwhelming. Amidst the sea of tips, tricks, and tools we know we "should" utilize there are a few things that are absolute musts.

Today we are going to hear from one of the world's leading voices in running a successful small business, Henry Lopez.

Henry has over 35 years of diverse business experience, including successful careers in the information technology industry, sales, sales training and business ownership. He is currently the Managing Partner of Levante Business Group (supporting entrepreneurs and small business owners and producers of The How of Business podcast), co-owner of iTopIt (a self-serve frozen desserts restaurant in Colorado Springs), co-owner of L3 Destinations (a Travel Agency co-founded with his wife), and a minority partner and investor in Office Evolution of Plantation (an executive suites and co-working business center franchise location). Henry currently resides in a suburb of Dallas, Texas with his wife Pam.

He has been directly involved in over 11 different small businesses since purchasing his first business in 1991. He has developed and launched his own businesses, and has bought and sold businesses as well. Henry also serves as a volunteer SCORE Mentor.

In this conversation Henry lays out the 5 things he believes are absolutely essential for a small business to do in order to have the best chance at thriving. We dive into the details of each one and let me tell you, there is a LOT of great insights that result form this interview. 

We discuss: 

  • Systems and delegation
  • Working on not in your business
  • Keeping systems simple 
  • Hiring for the benefit of your businesses future 
  • Empowering staff
  • Managing your money
  • Prioritizing your profit
  • The business owners mindset 
  • Taking action boldly 
  • Enjoying the journey
  • Redefining what success and happiness

Links:

www.thehowofbusiness.com

Facebook: TheHOBPodcast

LinkedIn

YouTube

 

Related episodes:

184 : Making Great Business Decisions w/ Dave Stachowiak

211 : Straight Talk from the Retail Doctor, Bob Phibbs

223 : Building a Financially Resilient Business w/ Andrew Carroll

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

 

Sep 12, 2020

We are back! Stories from the Ground is a series of interviews that are designed to give you insights and guidance on how to thrive in the midst of the COVID crisis by hearing from amazing cafe owners and learning from their stories and experiences dealing with the shutdowns, caring for their staff, serving their customers, and keeping their businesses going. 

In this second installment of Stories from the Ground we are going to be talking with the owner of the amazing 392 Caffe, Jay Sanders!

392 Caffe was established in 2011, in Clinton, IA. The concept was conceived in/for Hollywood, CA by Jay & Jenna as they compared coffee shop visit notes in attempts to  derive the “perfect” coffee shop setting. Two very different coffee shop consumers, individually they were seeking aspects of the coffee shop experience they’d have to create... namely, outgoing/engaging hospitality, upbeat vibes, a consultative sales - style ordering process, and an intangible takeaway of a new real-life relationship.

392 has become a brand that stands for love, inclusivity, and community. They challenge their customers to aspire to greatness and “Be the Light” through art in their cafes. They understand that a growing/thriving community is their only chance for long-term growth/success, so they give-to/nurture/feed it constantly. One of their slogans, #DrinkBetterCoffee challenges people to find a better product, but also leans on the underlying message to aspire for greatness in all you do. 

I love this conversation with Jay. His intense passion for his team and the mission of their business is inspiring and is a great example of what it looks like to put values into action even in challenging circumstances! 

Enjoy!

* IMPORTANT! Be sure to down load the "Take Aways" for this episode at the link below! 

"Stories from the Ground" is brought to you by Ground Control. Visit them to learn more about their amazing Cyclops Brewer.

 www.Vogacoffee.com

 

 

 

Sep 10, 2020

When we onboard new baristas we usually schedule them for a "Shadow Shift". he intent is that they are to learn the ropes, observe and absorb how things are done, which will help prepare them for work on the bar. That's the hope. 

In reality it often turns out to be chaotic, stressful, and produces more confusion than clarity. 

Today we will be discussing how to approach the shadow shift with what I call "Structured Shadow Shifts" and how they can deliver the amazing value for you and the new hire. 

 

Related Episodes:

172 : Why Tracking Performance is a Must!

235 : 4 Tips for Training your Staff

Your Employee Handbook is Worthless

 

Need consulting or coaching? Let's talk

Chris@keystotheshop.com

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

 

 

 

Sep 4, 2020

Whether you employ in-house techs or you need to work with outside coffee tech services, today's episode is a must listen! 

The cafe is a complex mix of many different professional relationships. The relationship between a shop and the coffee tech can be a tense one because it is centered around emergencies. In order to work well with the techs we hire, led our in-house techs, and serve our wholesale clients tech needs well, we need to explore the realities and perspectives of both parties. Today we are going to be talking with Hylan Joseph of Espresso Partners and the SCA's Coffee Technicians Guild.

Hylan Joseph is West Coast Service Manager for Espresso Partners. He is also one of the founders and current chairs for the Coffee Technicians Guild through the Specialty Coffee Association.  Hylan’s career in coffee started in San Francisco in 1985 at a small café named the Blue Parrot Café. He was a dishwasher and training barista. For the last 16 years he has worked as a service operations manager serving both large and small customers through Espresso Partners. Through the Coffee Technician Guild, he wants to show baristas, store managers and people passionate about coffee that there can be career for them beyond the café.

In this episode we will cover:

  • Managing owner expectations 
  • Common issues in the field 
  • Mindsets under pressure
  • Practicing hospitality as a tech
  • Having your techs represent you brand well
  • Service agreements
  • Curating culture through subcontractors
  • What does it mean to be “professional”
  • How to communicate 
  • Choosing / hiring a tech that fits your needs
  • Being detailed and keeping records

 

Links:

Related episodes:

076 : Talking Tech! w/ Tom Ritz of Workhorse Customs : Best Practices for Machine Maintenance

128 : Terry’s Top 10 w/ Terry Ziniewicz : Best practices for how not to kill your espresso machine

197 : Getting the most from your Equipment w/ Melissa Vaiden of Counter Culture Coffee

175 : How to Keep your Cool : A Fridge, Cooler, and Ice Machine Masterclass w/ Luke Peterson of The Maintenance Department!

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

 

 

 

Sep 4, 2020

Stories from the Ground is a series of episodes that are designed to give you insights and guidance on how to thrive in the midst of the COVID crisis by hearing from amazing cafe owners and learning from their stories and experiences dealing with the shutdowns, caring for their staff, serving their customers, and keeping their businesses going. 

In our first installment of Stories from the Ground we are going to be talking with the owner of the award winning Sump Coffee, Scott Carey. 

Scott gives us a very vulnerable look into the life and thoughts of an owner in the middle of the biggest challenge most of us have ever faced. We learn about Sump's beginnings then dive into how Scott and his team experienced and are still experiencing the crisis and what tools, measures, and tactics they have used to continue their day-to-day. 

There is a lot of great wisdom here and I hope you are equipped and encouraged by it!

Be sure to down load the "Spec Sheet" for this episode at the link below! 

 

"Stories from the Ground" is brought to you by Ground Control. Visit them to learn more about their amazing Cyclops Brewer.

 www.Vogacoffee.com

 

 

Sep 3, 2020

Hiring is already a daunting process. There is a lot at stake for both the employer and prospective employee. That said, we tend to find ways to make make it harder to find the right person than it has to be.

In today's Shift Break we will be going into what I believe is the #1 mistake I and lots of other have made while interviewing people and how to do the opposite. 

Related episodes:

018: Hiring, Culture, and the Future of your Shop

165 : The Art of Deep Listening w/ Oscar Trimboli

My Favorite Interview Question

The Right People?

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

 

 

 

Sep 1, 2020

There are a ton of opportunities to create resiliency and a better normal through how we approach out our mindset, leadership, staff, business, and customers. As the COVID crisis is still upon us, the question remains, "What happens after this?" 

In today's epiodes I am presenting something I presented to the SCA on Post-COVID Coffee and outlining various areas and opportunities we have to improve and come out better than before. Preparation is key and viewing this time as an opportunity is essential. 

Some of the things we will cover are:

  • Vulnerability and trust
  • Crisis as an amplifier
  • Building future proof operations
  • Creating a positive culture
  • Retaining emotional connections 
  • Don't forget about mutual empathy
  • Rebooting your systems 
  • And a lot more...

Links: 

223 : Building a Financially Resilient Business w/ Andrew Carroll

232 : Rebuilding your Staff with Excellence w/ Dave Stachowiak

 

All COVID-19 Focus and Relevant Episodes:

On a Resilient Coffee Community

Hope in Difficult Times w/ Kathy Turiano

General Guidance on Talking with Banks and Landlords w/ Marshall Fuss, Attorney at Law

Erica Escalante, The Arrow Coffeehouse

Karl Purdy, Coffee Angel in Dublin, Ireland 

The Future of Retail w/ Doug Stephens

Impact on the Supply Chain w/ Ricardo Pereira, COO, Ally Coffee

Straight Talk for Coffee Retailers w/ The Retail Doctor, Bob Phibbs

Jonathan Pascual of Taproom Coffee and Beer, Atlanta, GA

Refining your Leadership and Systems in a Crisis

Shift Break: Development in a Crisis

Shift Break: Grace and Hight Standards

Shift Break: Keep or Throw Away

Maxwell Mooney, Narrative Coffee

 

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

 

 

Aug 27, 2020

"The little cafe, with a big heart." These words were spoken by Curtis Herrera who, along with his wife Miel, own Cafe Corazon in Kansas City, MO. Cafe Corazon is vibrant homage to Miel and Curtis' Latin roots (Argentina and Mexico respectively) and in the last year it has been open has quickly garnered praise for their warm hospitality, traditional drink including a wide selection of Yerba-mate, and their dedication to showcasing their culture in everything they set their hand to. 

In our conversation today we will hear their story and the passion and challenges that went into creating this unique space, the lessons they have learned, and their advice to others in the industry. Cafe Corazon is the epitome of authenticity and a fine example of what the future of the cafe space can look like when we celebrate our diversity and dedicate ourself to serving our communities while being true to ourselves all along the way. 

We discuss:

  • Creating a safe place for the latin community
  • Educating on culture
  • Overcoming hurdles as minorities
  • Staying true to your roots
  • Building a traditional and creative menu 
  • Experiencing the hurdles of racism 
  • Hiring and training 
  • Growing as coffee professionals
  • Eliminating pretension 
  • Dealing with COVID

Links:

http://cafecorazonkc.com

Instagram

 

Related Episodes:

097 : Founder Friday w/ Erica Escalante of The Arrow Coffeehouse

232 : Founder Friday w/ Blew Kind of Fanny Lou’s Porch

225: Encore Founder Friday! Dorian Bolden of Beyu Caffe, Durham, NC

199 : Founder Friday w/ Mario Jimenez of Banana Dang Coffee, Oceanside, CA

171 : Founder Friday w/ Matt Chitharanjan and Namrata Asthana of Blue Tokai Coffee Roasters in India

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

 

 

Aug 27, 2020

" Hey! Did you see what so-and-so is doing?" "Oh! look at what _______ is starting to sell?" It's comments like these that are often a sign that we are a bit too obsessed with our competition. What do we gain from this preoccupation? Not much. What do we lose? A lot. 

Today we will be talking about how you are not your competition and a healthy way to work toward betterment. 

Related Episodes:

 

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

 

 

Aug 25, 2020

How do you ensure that what you teach in training is effective for both the employee and the business? Well, there are many different elements but amongst those element are four foundational mindsets and practices that serve to hold everything together. Today we are going to be exploring how focusing on minimum viable skills, patience, real-life training, and tracking/follow-up will completely transform your training program and build better baristas. 

Related episodes:

 

The BEST in commercial coffee equipment!

www.prima-coffee.com/keys

 

Want the best plant based beverage for your coffee drinks?

www.pacificfoods.com/food-service

 

 
Aug 20, 2020

We have developed a mentality that if we can just get the right manual, the best onboarding, the most effective hiring process then all will be well and staff will magically fall in line and our shops will run smoothly. The truth? It's not that easy, no matter how hard you work on those things. Today we will be discussing this propensity, why it is dangerous, and how the real work begins and ends with hands-on leadership. 

Recommended episodes:

123 : The 10 Essentials of a Barista Manual

028 : Why it’s Ok to be the Boss w/ Bruce Tulgan : A guide to defining and fighting the under management epidemic in your cafe so you can be the manager your staff need

Systems as care

109 : Leadership Abandonment Syndrome : Lack of development in senior staff and what to do about it

Don't You forget About Me

194 : Encore Episode! Leadership in the Cafe: 10 Steps to being a People First Leader

179 : What you MUST Know About Employee Culture w/ Stan Slap

 

Visit our awesome sponsors!

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

Aug 18, 2020

You are unique, but are you just marketing everyone else? How do you differentiate yourself as a business when the market has become so saturated with everyone saying the same things? Customers need clear messaging that delivers meaning, sets you apart, and drives loyalty to your shop. In a time where more than half of the ways we communicate with existing and potential customers is remote, having solid messaging is an absolute must. Today we are going to be discussing all of this with coffee marketing pro, Garrett Oden!

Garrett is a coffee industry native who left the cafe to pursue coffee marketing as a freelance copywriter and content strategist. He helps brands like Caffe Nero, Amavida Coffee, Alternative Brewing, and others across the industry find and communicate meaningful messages to customers through website writing, content marketing, packaging, and beyond.

Get ready to do a deep dive into actions and strategies that will help you make long term improvements to the way you represent your brand to the world. 

You will learn about:

  • The problem with our messaging
  • True differentiation
  • Connecting with your core audience
  • Clarity of mission and focus
  • Holistic branding
  • 3 core actions to take 
  • Where to put your message
  • Actions and values
  • Hierarchy of messaging intensity

 

Links:

www.coffeemarketingschool.com/keys

Garret on LinkedIn

Garrett on Twitter

 

Related Episodes: 

Aug 12, 2020

We have a problem. Dreaming up a vision and writing out our list of core values, missions, etc. is an exciting and crucial part of any business. The problem is that most cafes stop there. The list of ideals an noble pursuits never make their way into reality and are soon relegated to only being invoked at staff meetings.  So many of the issue we have with toxic work places, burned out staff, and needless turn over stem from the values-actions gap. 

Today we are going to discuss this issue and how you can make sure your values are not just nice ideas, but are lived out in the real life of the business. 

Interested in consulting & coaching : chris@keystotheshop.com

 

Links to related episodes:

 

Visit our awesome sponsors!

Elevated batch brew and so much more!

Ground Control Cyclops Brewer

 

Solid, cafe quality espresso for an accessible price:

www.flairespresso.com

 

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