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Keys To The Shop : Equipping Coffee Shop Leaders

A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
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Keys To The Shop : Equipping Coffee Shop Leaders
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Oct 2, 2018

Sprudge is here!!! Founders, Jordan Michaelman and Zachary Carlsen join me on the show talk about their new book, "The New Rules of Coffee". In this conversation we unpack their creative process deciding what to include in the book, their goal for the content and tone taken in writing these "rules", and what this book means for both consumers and pros. We dive into select rules from each section of the book and discuss everything from snotty baristas, coffee's colonial heritage, mine and Zachary's grandmother's "special" coffee, why you don't need fancy equipment to make great coffee at home, and how coffee can save the world. 

Jordan and Zachary have been on the leading edge of what is going on in specialty coffee for the better part of a decade through their work with Sprudge. The distillation of what they have learned, seen, and experienced as integral members of the specialty community is written out in an approachable, gently challenging, and refreshingly practical way in this book. With consumers being both our livelihood  as professionals, and the main audience for this book, it would behoove us to take note of these New Rules of Coffee. 

Enjoy!

 

Links to learn more about Sprudge and the book tour:

www.sprudge.com

Sprudge on Instagram

Become a Stockist: Books@sprudge.com

 

 

This Episode is brought to you by:

www.prima-coffee.com

www.pacficfoods.com

 

 

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