BOGO! 10% off! Get any item of equal or lesser value free!
We love to offer promotions and discounts in the coffee retail space. When numbers are down we go for deals, offers, and discounts... maybe a little too often. Combine this with the fact that most of the time these offers are executed sloppily and create more confusion than excitement and you turn that BOGO into an OHNO. (sorry, not sorry)
In todays shift break we will talk about how you can approach promotions in an organized and clear way that actually benefits your business.
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080 : Changing things in the Cafe : A workflow for Refinement
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