How do you brew great coffee at home? That question is probably one of the most searched and asked questions that has unleashed what seems like a never ending stream of educational platforms, curated lists, videos, and blogs. It is honestly both exciting and overwhelming. The new question might actually be, "how do I make sense of all my options to make great coffee at home?" That is where today's guest, Justin Piercy of Daddy Got Coffee steps in to help.
Justin Piercy is the former sound engineer, family man, coffee enthusiast, and now full time home coffee education professional behind the popular, fun, and approachable platform, Daddy Got Coffee. His work has a lot to do with creating clarity for viewers to find what works for them to enjoy the coffee they buy at our roasteries and, in turn, this helps those home enthusiast become more discerning customers of the cafe.
In this interview we explore not only Justin's own story of how he came to champion home coffee education, but also how home coffee as a category has influenced cafe culture and why it has been a force for good.
We discuss:
Links:
Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Let's face it, the look, feel, and functionality of the physical coffee shop will always be an important part of showing hospitality to our guests. The issues we are faced with is one as old as time. We meticulously set up our spaces when we first open, get busy, and then slowly allow them to fall apart. We don't notice it so much because we are busy with other things, but the customers notices, and taken together, it has a dramatic impact on everything we put our hands to.
Today on Shift Break we will be discussing the importance of taking very good care of your coffee shop. The space itself is a sacred one. The first place we encounter the truth of marketing claims about quality, community, specialty, excellence etc.
In this new year lets determine to focus on keeping our shop as a way of keeping our promises and the first basic step in showing the hospitality we say we want to offer.
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INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
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It's that time of year where we are collectively setting our sights on both the past and the future. What will this next year of 2025 hold for you and your coffee shop? The answer to that question is that your tends to be made up of the things you focus on most. So if we want to increase our chances of experiencing good things, we need to increase our focus on what good things we would like to see.
Today you and I are spending some time together to focus on 7 words / areas that I believe are worthy of your focus in the New Year. Take these words and think on them, ponder and meditate on how to bring them into your personal practice, your communication and training of staff, and your cafes operations.
If you can meaningfully integrate these things into the fabric of your organization in 2025, you will definitely have a good year.
We discuss and explore:
Links:
Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Every Coffee Fest we get to sit down with some very cool presenters to chat about their businesses, area, of expertise, and insights that will help you run a better cafe. The last show of the year took place in Minneapolis, MN and was a wonderful time of sharing, community, and value. Even though my equipment decided (after 8 years of service) to die on the spot of my first interview, we got to catch up with two presenters over Zoom and have some very helpful conversations.
Today we are presenting to you my interview with Jaime Becker-Finn of Makwa Coffee and Frederick Dubose of Sun Bean Coffee!
We start with Jaime Becker-Finn
Jamie Becker-Finn is the founder and owner of Makwa Coffee, a community centered craft coffee shop that opened in Roseville, MN in 2022. Jamie is a descendant of the Leech Lake Band of Ojibwe and named the shop after her clan - "makwa" is the Ojibwe word for black bear (pronounced "muck-wuh"). In a sea of suburban chain stores, Makwa Coffee is proud to be a unique and values-driven space where queer folks, Native folks, and the entire community is welcomed.
In addition to running the shop, Jamie is an attorney and is also wrapping up eight years of service in the Minnesota House of Representatives, where she chaired the House Judiciary Committee. Jamie grew up on the rez near Cass Lake and goes home often. She loves her people, her dogs, live music, books and soccer.
Links
Next up we have Fredrick Dubose
After dedicating over 20 years to mentoring and supporting young people, Fredrick recognized that creating a physical space where the community could gather and engage was the next step in his mission to foster connection and growth. This vision became a reality when he opened SunBean Coffee Shop.
His experience in youth work taught him the value of creating safe, inclusive environments where people can thrive. SunBean became that space for not only young people but for the entire neighborhood. Fredrick saw an opportunity to continue his mentorship by hiring local youth, offering them not just employment but life skills, a sense of responsibility, and a platform to contribute to their community.
SunBean is a local institution known for its welcoming atmosphere and positive impact.
His coffee shop has become a space for conversation, creativity, and collaboration, hosting community events and offering a venue where people from all walks of life can connect.
Fredrick’s transition from youth work to business ownership is a testament to his belief that community service and entrepreneurship can go hand in hand, each reinforcing the other to create lasting change."
Links
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For this last Founder Friday of 2024 we are featuring a story that I believe really embodies the spirit of entrepreneurship that fuels so many coffee shops. From a cart in the pandemic, to a thriving cafe and catering business, Thrd Coffee, Lead by Raoul Adwan, has shown what is possible when you build with passion and focus.
Raoul Adwan is a Chicago native of Mexican and Bolivian descent who turned a passion for coffee into a thriving business.
Raoul launched his venture during the pandemic with the help of a stimulus check, starting off with a single coffee cart offering street-side brews.
What began as a humble pop-up operation quickly gained traction, and within four years, Raoul’s business expanded to a brick-and-mortar location (currently in the works for his second shop) , complemented by multiple carts equipped with top-tier coffee gear.
Today, Raoul leads one of Chicago’s top coffee catering operations, serving corporate spaces and buildings across downtown with full-service coffee bars.
His innovative approach and commitment to quality have positioned his business for rapid growth, with projected 2024 sales of over $600K and total gross revenue (starting from 2020 to now) hitting $1.15M. Raoul’s journey is a testament to entrepreneurial spirit and community-driven success.
Links:
Related episodes:
Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Labor cost is probably the number one most worried over metric in the cafe. Of course, like any other metric that signifies the health of the business, your labor cost needs to be something you pay attention to and control. But the way many cafes approach labor cost can be akin to sawing off the branch they sit on. Short term gain, long term detriment. In a time where the need for talent acquisition and wages are on the rise, it is time we take a fresh look at ways to grow and maintain profitability.
Today on Shift Break we will be talking about ways to view your labor cost in light of the whole business, how to prioritize your focus and energy, and why your investment into labor may not need to be as tightly controlled as you have been led to believe.
Related episodes:
INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
Music and coffee seem to just go together. If you are into one, the other is not far behind. Both coffee and music inspire and create community that fuel's our lives.
Today's guest began his coffee journey as a full time touring musician and was immediately hooked. His journey took him from e-commerce and pop-ups, to now his own brick and mortar store. Today we are chatting with Acey Slade of the weird and wonderful, Cat Fight Coffee!
Catfight Coffee was formed in 2020 by career musician Acey Slade (Dope, Joan Jett and the Blackhearts, Til Lindemann of Rammstein) and his wife Meiling (a Taiwanese native) when both saw their respective careers put on hold due to Covid Lockdown. Acey, having had a previous background in the coffee industry and Meiling having a successful career in beauty industry.
They put their experience to work and Catfight Coffee was born as e-commerce business.
Today Catfight Coffee is available in over 80 retail outlets across North America. Roasting and distribution in the UK will begin in early 2023 as will the first retail outlet in Asia.
We cover:
Links:
https://www.catfightcoffee.com/
Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
There is no doubt about it, having a training lab is a wonderful asset to have for elevating the quality of your training...until it isn't. Truthfully, much like any tool, it depends on how it is used and whether it is part of a bigger picture.
Today on Shift Break we will be talking about the good and the bad of training labs. You don't necessarily need one, but if you do have a lab or are wanting to create one, then this episode will help you create it and use it in a way that produces more than just classroom knowledge, but real world skill.
Related episodes:
505: Maintaining Excellence in the Everyday Work of Coffee Shops w/ Maxwell Dashwood
SHIFT BREAK: Minding Our Business
SHIFT BREAK: Detail Oriented Staff Starts With You
You Need to Prioritize In-House Training!
INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
Ideas are like green coffee seeds. They are bundles potential cultivated by earnest hands that are then received by others who take them and develop them further. The final rendering of that seed can and does often result in something beautiful.
This is how I think of mediums like podcasts, videos, and, of course, books.
Today I want to share with you 5 books that I believe speak to areas of our lives and businesses that will bring inspiration, perspective, comfort, and growth. They are all special and I hope you take the time to dive into one or all of them sometime soon so you can see what grows from the seed of those ideas in your life.
Links:
Related episodes:
Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
The title of today's episode sounds like a no brainer, but you may or may not be surprised to know that it is way easier than you think to be this way when traIning baristas. It is not something that we set out to do, but is born from a confluence of insecurities, myopic focus, passion, and assumption. I say this as someone who has certainly lived it and wants to help you avoid making the same mistake.
Today on Shift Break we will be talking about how you can approach training in a way that lessens or avoids entirely the things where you are perceived as a jerk, in favor of being seen as an advocate and resource for success. It can be done!
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INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
I feel as though this question is constantly on the mind of owners. It is a question born from a desire to have a well trained staff that makes the quality of the work more consistently great, as well as a desire to be an effective trainer and have the staff "get it" quickly. Throw in a little bit of owner insecurity as they are learning all this stuff themselves too, and you get a recipe for miscommunication, assumption, and frustration that seems to be in the background of the question.
Trouble is we often will default to assuming that the manor and amount of training we are doing is surely not the issue, and instead the issue lies with the staff. Truth is a little less straight forward.
Today on Shift Break we will be talking about how long you should expect to train staff, and how to know that you have truly put in a good and appropriate amount of planning, structure, and effort before seeking to address the one being trained.
Related episodes:
INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
Creating a cafe space is about finding a fitting home for the equipment and people behind the counter who will use it. It is about finding a synthesis, a flow, and a feeling that is functional and remarkable all at once. The life of the business is either helped or hampered by the decisions we make in designing the space. In the many choices and acts of creation we engage in, both in opening, and then in tending to our shops, we bring forth something unique for us and our guests to partake in.
Today's guest has designed some of the most unique spaces and coffee shops and is here to share his wisdom!
Scott Magic is an award-winning and published architect whose principles lie in strong detailing, room making and using materials to bridge the past with present. While primarily working in the Hospitality and Beverage sector, his expertise includes retail, office spaces, historic renovations, adaptive reuse projects and unique single-family homes.
Prior to founding MAGIC, he helped grow the acclaimed architecture firm, Michael Hsu Office of Architecture and the worked for architect-developer Jonathan Segal.
Scott holds a Bachelor of Architecture degree from the University of Oregon. His Austin-based firm is purposely kept small, to maintain quality and engagement in all aspects of the work. The firm’s current projects are scattered throughout Texas, California and the Saudi Arabia.
He has designed many amazing cafe spaces including the groundbreaking, Meteor Cafe, Fox Trot, Intelligentsia Austin, and Proud Mary Portland, Congress
In this episode you will learn about:
Links:
Related episodes:
Want a beautiful coffee shop? All your hard surface, stone, and brick needs!
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
One of the beautiful things about working in coffee today is the connectivity that is available to players in the value stream. Those who want to make the biggest difference, both use and innovate better versions of these various avenues for connection to build trusting and generous relationships that bring thriving and understanding.
Today's guest live and breaths this mission. I am so honored to welcome to the show, Beamlak Bekele!
Beamlak has experience working as a Green Coffee Export Manager, Logistics and Documentation Supervisor, and Coffee Quality Control Specialist. She is the 2nd-place national barista champion, and currently working as the project coordinator for IWCA Ethiopia. Being raised in a family that has worked in the Ethiopian Coffee industry for decades, Beamlak is interested in learning how to bring origin country perspectives to international coffee dialogues and how to design gender-inclusive and sustainable operational systems in coffee businesses.
Beamlak has also just returned from a tour in the United States after participating in the Cxffee Black barista exchange progam and being a guest at Nossa Familia
In this conversation we explore her upbringing in coffee, career, perspectives on trade, and the importance of better systems and trust in coffee relationships.
You will learn about:
Links:
Beamlak on IG @HUMANS_OF_COFFEE
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Get the best brewer and tool for batch espresso, iced lattes, and 8 minute cold brew! www.groundcontrol.coffee
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Want a beautiful coffee shop? All your hard surface, stone, and brick needs!
It's Founder Friday! I am so thrilled to feature people who have become friends through getting to know them at coffee vents over the years. They have launched their own coffee house and made something as unique as they are themselves.
Nicolas and Krystal Tanaka are siblings and the proud owners of Kohiko Coffee House, located in Sugar Land, Texas. They’ve combined their unique backgrounds and extensive experience in the coffee and food & beverage industries to create a space that brings quality coffee and Japanese hospitality to the Houston community.
Nic, the visionary behind Kohiko, shared his passion and vision for the coffee house after his first trip to Japan. He had already begun his journey as a barista in a specialty coffee shop in Sugar Land. He approached Krystal with the idea during her time pursuing her MBA, which led to them working together on an entrepreneurial project in her final semester. This is where they saw that their passions and strengths complemented each other.
As Peruvian and Japanese Americans, they felt particularly connected to bringing something unique and special to Sugar Land. They honed in on the idea of bringing quality coffee with Japanese hospitality to Houston. After Nic became a two-time Coffee Fest World Latte Art Champion and Krystal graduated from her program, they chose to pursue this endeavor together.
Their family has always inspired and motivated their journey. Their grandfather, Roy Tanaka, an entrepreneur who instilled Japanese values and compassion, played a key role in shaping their vision. Their youngest brother, Kenji, continues to inspire them as he makes a name for himself in the coffee world. They are grateful for their community who helped motivate and encourage them to turn their dream into a reality!
Today we are exploring their story in 2 parts.
These conversations presented back-to-back give us deep insight into the values, vision, plans, and life of the business from conception to full open and growing.
I love the whole Tanka family and after you listen to today's episode I think you will too!
Enjoy!
We discuss:
Links:
Instagram: @kohikocoffeehouse
Related and Recommended Episodes:
Get the best brewer and tool for batch espresso, iced lattes, and 8 minute cold brew! www.groundcontrol.coffee
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Want a beautiful coffee shop? All your hard surface, stone, and brick needs!
Did you know that, in spite of all the work you do for others, the sacrifices you make to run your business and do what you can for your staff, plus the positive impact on your community, the you are ACTUALLY evil and/or complicit in the demise of coffee and the people in coffee?
Well, if you listen to the conversations, articles, and headlines being created about you by people who don't know you and the details and nuances of the work you do, you'd be tempted to take on that accusation and guilt as statement of fact and forget about the good work and proof to the contrary in a bid to chase social standing among people whose job it is to find fault above all else. Not a great idea.
Today on Shift Break we will be talking about why it is critical that you choose to participate in and give energy to the right conversations so we can create virtuous cycles instead of downward spirals.
I am thankful for you all and the good you do for people through coffee everyday!
Related episodes:
INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
Coffee brings people together for all sorts of reasons. One of the beautiful ways coffee is used is as a vehicle for change in areas of our world that desperately need it. Nowhere is change more needed than in the realm of human trafficking and exploitation.
I am thrilled to talk with a couple of professionals on the front lines of this fight. We are talking with Jenny Barber and Jake Jiron of Talitha Coffee Roasters!
Jenny Barber, Cofounder of Talitha Coffee Roaster has spent the past 14 years becoming an expert on the topic of Human Trafficking. Determined to make a positive difference after witnessing the devastating, intergenerational impact of the issue from a young age Jenny founded Talitha Coffee Roasters.
Their mission is to end Human trafficking and support survivors, one sip at a time. They do this By creating job opportunities, providing support for survivors of human trafficking, and partnering with experts as well as individuals and organizations seeking to benefit others.
Jenny herself is a survivor of childhood exploitation. Today, she’s a mother of 6, college graduate, business and non-profit leader, and tireless advocate.
Jake Jiron, originally from Bakersfield, CA, began his journey in specialty coffee in 2016 after graduating from San Diego State University. Starting as a farmer's market pop-up coordinator, he quickly expanded his roles to include admin tasks, invoicing, delivery driving, and ultimately transitioned into sales. Over the past seven years, Jake's focus has been on selling coffee and managing wholesale customers, turning his passion into a dedicated career.
Inspired by the mission and vision of the company, he knew he wanted to be part of something bigger that made a tangible difference in people's lives. Believing he could use his skills to support those in need of employment and opportunity, he made the decision to join Talitha Coffee.
In this conversation we discuss:
Links:
Instagram: @talithacoffeeroasters
Related episodes:
Get the best brewer and tool for batch espresso, iced lattes, and 8 minute cold brew! www.groundcontrol.coffee
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Want a beautiful coffee shop? All your hard surface, stone, and brick needs!
Ah the age old debate.
Should you hire someone who is experienced working in coffee? On onhand they have skills that may be helpful and on the other they might have bad habits you need to address.
Or should you hire someone without experience? Their first exposure to coffee will be at your shop and you get to train them up on your standards from the start. At the same time they ma take longer to train and could experience bore inertia getting used to the work a coffee shop requires
Today on Shift Break we will be talking all about how to decide between potential employees with varied experience backgrounds so you have the best chance of hiring the right person for the role.
Related episodes:
INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
When you think about the things that make the biggest difference in culture, hospitality experience, staff morale and the profitability of your coffee shop, you would be forgiven for being overwhelmed. There are so many moving parts in food and beverage operations it's hard to know what lever to pull to make a difference.
Well the good news is that, according to today's guest, when you apply focus and systems to the most critical 30% of those areas that make up you cafe, you will transform the business and go from striving, to thriving!
I am very pleased to welcome to the show, Preston Lee of The 30% Rule!
With over 20 years in the business and being a part of 25 restaurant openings, Preston is on a mission to help independent restaurant owners gain the knowledge and best practices on how to best train, lead, and nurture their staff to build a robust culture. Ultimately leading to the highest level of consistency and customer retention.
Today we talk with Preston all about how some hard lessons learned early on in his carrier shaped him and what he does now to help hospitality businesses with their culture, sales, training, and quality.
This is a really motivating talk that I hope focuses you on the right areas to make the biggest difference in your coffee shop.
In this conversation we layout the plan for:
Links:
Instagram: @the30rule
Instagram: @the_30_rule
Related episodes:
Get the best brewer and tool for batch espresso, iced lattes, and 8 minute cold brew! www.groundcontrol.coffee
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Want a beautiful coffee shop?
All your hard surface, stone, and brick needs!
In recent weeks Starbucks has announced it will no longer charge for plant-base alternative milks. This comes after efforts from activists claiming discrimination. Starbucks aside, the conversation about up-charging for alt milk has been going on for a while now with people who feel strongly on either side of the topic.
Today on Shift Break we will be talking about whether or not you should be charging for alternative plant based milk options, how to approach this from a practical business perspective, why it's not a great idea to be so obsessed with what major retailers do, and how not to be bullied or guilted into conforming but rather make sound decisions.
Related episodes:
INTERESTED IN CONSULTING AND COACHING?
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email
of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
The way customers and staff experience our cafes is based many experiences and moments taken together to form what they know as our culture or brand. Each experience can be broken down into many different parts that happen within even one visit and the smart operator knows that unless there is a plan set up ahead of time for how we want those moments to go, then we will provide less than stellar service. The customer loses out on experiencing our best, and we lose out on keeping good customers and good staff.
Today we are going to be talking about a few critical workflows I believe every coffee bar needs to have detailed nd trained on in order to serve people very well every day. Take this episode as an assignment and go create these for your shop as soon as you can! Include the staff and launch these as guiding processes so your coffee shop will thrive.
In this conversation we layout the plan for:
Related episodes:
Get the best brewer and tool for batch espresso, iced lattes, and 8 minute cold brew! www.groundcontrol.coffee
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Want a beautiful coffee shop?
All your hard surface, stone, and brick needs!
Training your staff is easily one of the most important things to get right if you want to set them up for success and make sure your customers are getting a great experience every time. Every place has their own way of doing training and most of it is cobbled together from different sources in a desperate bid for a positive outcome. The result if all to often a staff that is under prepared, frustrated leadership, and guest experiences inconsistent standards.
Today on Shift Break we will be talking about the absolute best way that every coffee bar should be training their staff in order to bring provide excellence day in, and day out.
I know that seems like a big statement. All coffee shops? Yes, I truly believe and have seen time and again, that if you apply this approach in your shop you will see a real and substantial improvement in morale, consistency, and quality
Related episodes:
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email chris@keystothshop.com of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
Innovation and an obsession with what is "new" has long been a primary force capturing the imagination of coffee pros and entrepreneurs. Trouble is that the novel and new, while it may be good at grabbing or capturing attention, is not great at keeping and sustaining us, or our businesses for that matter. In fact, innovation and constantly looking for something have the opposite effect than what it seems to promise.
Enter the idea of maintenance over innovation and everyday excellence. I recently came across a post from today's guest on linkedIn detailing his thoughts on this and I knew immediately we needed to bring him back on the show to talk this out!
I am thrilled to welcome back to the show Maxwell Colonna- Dashwood!
This will be a very conversation that will illuminate the path that I believe all of us need to be walking in the coffee shop space. As always, Maxwell's keen insights serve as a guide and a resource to better shops and better coffee.
In this conversation we discuss:
Links:
Related episodes:
Get the best brewer and tool for batch espresso, iced lattes, and 8 minute cold brew! www.groundcontrol.coffee
The world loves plant based beverages and baristas love the Barista Series! www.pacificfoodservice.com
Want a beautiful coffee shop? All your hard surface, stone, and brick needs!
Today on Founder Friday we go to Azerbaijan to talk with the founder of a coffee shop and roastery that is at the heart of the national specialty coffee movement, Parvix Dadashov, of Untied Coffee Beans!
Parviz is Founder and CEO of United Coffee Beans project, a trailblazing coffee business in the realm of specialty coffee in Azerbaijan. Parviz graduated from Tourism and Management University and has accumulated invaluable experience in the dynamic Food & Beverage sector.
As a visionary entrepreneur, his journey with United Coffee Beans began in April 2017, where he set out to redefine coffee experiences in Azerbaijan. United Coffee Beans is a community, an experience, and a journey. The business revolves around the meticulous import, roasting, and distribution of specialty coffee beans in Azerbaijan. As pioneers of the Third Wave Coffee Movement in Azerbaijan, they are committed to delivering freshly roasted specialty coffee that consistently delights the senses. They do coffee equipment distribution, importing top-tier products for our local market. AND they run United Coffee Academy where they share knowledge and expertise, contributing to the growth of the local industry and fostering the skills of aspiring baristas.
This was a really cool conversation hearing his evolution in the world of hospitality and how he built this business to create community and unite people through coffee!
We cover
Related Episodes:
Coffee is great! Keeping it consistently great in the shop is a challenge and there are many tactics and tools to apply in learning more about coffee and applying what we learn in the shop. But what happens when we allow our pursuit of more coffee knowledge become a distraction from focusing on needed areas of improvement and maintenance in the cafe?
Today on Shift Break we will be talking about how our focus on coffee, while needed to a degree, can become an escape from confronting, focusing on, and growing in other very important areas of the business and the relationship with people we manage in the shop.
Stay tuned for a new episode next week with returning guest Maxwell Dashwood talking about the need for maintenance of excellence in contrast to our pursuit of innovation and novelty.
Related episodes:
If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email chris@keystothshop.com of book a free call now:
https://calendly.com/chrisdeferio/30min
Thank you to out sponsors!
Everything you need for back of the house operations https://rattleware.qualitybystainless.com/
The best and most revered espresso machines on the planet: www.lamarzoccousa.com
The coffee industry, specifically the coffee shop, has been changing. Trends and fads come and go, but movements are born from a collective need to evolve and mature toward a better way of operating professionally. It is not the trends that you need to worry about not getting in line with, but the movements.
Today we will be covering five areas that have been changing in the coffee shop sector that I believe every owner and operator needs to embrace. These areas cover a virtually all corners of your business from the coffee itself, to the people making it, and how you lead and grow as a leader.
In this conversation we discuss:
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